Selected Work
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multidisciplinary designer / art director – based in são paulo.
long live the new flesh
ಠ_ಠ
multidisciplinary designer / art director – based in são paulo.
long live the new flesh
ಠ_ಠ
Info
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Visual designer and art director. With 15 years of experience, I had the opportunity to work for companies like Wieden Kennedy, DDB, Wunderman Thompson, among others.
Currently working as Brand Experience Design Lead @ Nubank
I love working on personal projects and had the œuvre Nerval exposed at FILE (Electronic Language International Festival) a few years ago. I also love working on collective projects and participated on Projeto Lambe-Lambe, spreading huge woodcut posters throughout São Paulo, printed on a 1929 German letterpress. With strong D.I.Y. work ethics, I have a small publishing/label called Raio Verde.
A few clients I have worked in the past years ︎︎︎ Netflix, Coca-Cola, Sprite, Tramontina, Heineken, Ambev, Subway and others.
instagram / sunship (mixtape) / dumpster / moodboard (nsfw) / last.fm
Contact me at > gustavorates@gmail.com ︎︎
Linkedin ︎︎
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Visual designer and art director. With 15 years of experience, I had the opportunity to work for companies like Wieden Kennedy, DDB, Wunderman Thompson, among others.
Currently working as Brand Experience Design Lead @ Nubank
I love working on personal projects and had the œuvre Nerval exposed at FILE (Electronic Language International Festival) a few years ago. I also love working on collective projects and participated on Projeto Lambe-Lambe, spreading huge woodcut posters throughout São Paulo, printed on a 1929 German letterpress. With strong D.I.Y. work ethics, I have a small publishing/label called Raio Verde.
A few clients I have worked in the past years ︎︎︎ Netflix, Coca-Cola, Sprite, Tramontina, Heineken, Ambev, Subway and others.
instagram / sunship (mixtape) / dumpster / moodboard (nsfw) / last.fm
Contact me at > gustavorates@gmail.com ︎︎
Linkedin ︎︎
︎
A few selected projects above.
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Escola do Caos ID
Escola do Caos
Art Direction / Design
Escola do Caos® Identity.
2020
2020
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Concept, strategy, design, art direction, motion graphics on the particles videos ︎︎︎ Gustavo Rates
Strategy, planning and copywriting ︎︎︎ Danilo Janjacomo
Main video motion design, soundtrack and editing ︎︎︎ Marcus Prado
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Novo PF
Instituto Akatu
Art Direction / Design / Illustration
Brazil wastes more than 26.3 million tons of food every year.
These foods are also the base of our most iconic meal, the major symbol of Brazilian cuisine: the Prato Feito, or “PF” on popular culture. A traditional dish known for its oversized portions.
2019
These foods are also the base of our most iconic meal, the major symbol of Brazilian cuisine: the Prato Feito, or “PF” on popular culture. A traditional dish known for its oversized portions.
2019
So, in order to save the environment, we came with a simple solution with a huge impact: rethink the standard portions served in every Prato Feito. To introduce it, a huge campaign was launched on Conscious Consumption Day.
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Concept, lead design, art direction, product design ︎︎︎ Gustavo Rates
Concept and copywriting ︎︎︎ Julia Velo
Concept ︎︎︎ Adriano Brodbeck
Design assistant ︎︎︎ Isa Ramos
Motion design, soundtrack and editing ︎︎︎ Marcus Prado & Igor Pinheiro
Concept, lead design, art direction, product design ︎︎︎ Gustavo Rates
Concept and copywriting ︎︎︎ Julia Velo
Concept ︎︎︎ Adriano Brodbeck
Design assistant ︎︎︎ Isa Ramos
Motion design, soundtrack and editing ︎︎︎ Marcus Prado & Igor Pinheiro